Z-Tec Automation
Systems

Industrial Automation

Business Overview

www.ztec.com

Established in 1992, Z-Tec Automation Systems is an industrial automation company that provides custom printing, labeling and monitoring solutions for the forest products industry.

Z-Tec required a business development strategy to increase sales and achieve greater profitability. Our approach was to implement an Integrated Marketing program that dramatically improved performance.

What is Firstbase’s Work?

Being seen is what counts for corporate identity. We began with a Strategic Business Plan and action plan for a minimum of 1 year. Firstbase implemented identity and marketing outreach programs to improve visibility and positioning for growth.

Strategic Business Planning
Business Diagnostic
Marketing Strategy
Business Plan
Market Research
Database Research
Integrated Marketing Communications
Sales Channel Development
CRM – Customer Relations Management

Branding
Database Marketing
Online Marketing & Advertisements
Email Marketing Campaigns
Direct Mail Campaigns
Web Design & Development
SEO, PPC, Website Management
Managing & Monitoring Results
Advertisements

Graphic Design
Business Cards, Letterhead, Stationery
Brochures, Newsletters & Flyers
Print & Publishing
Video
Packaging & Point of Sale Displays
Trade Show Displays
Product Launch

Portfolio Samples

Strategic Business Planning,
Marketing Strategy,
Branding, Brochures

Multimedia Communications,
Design & Print,
Online Marketing Campaigns

Web Design, Web Development,
Brand Management

Case Study Results…

Branding works…

The new brand and website has opened the door to new markets for the company.

Performance was dramatically improved with the implemented Integrated Marketing program.

Improved profitability…

The database research and direct marketing coordinated by Firstbase to potential customers throughout North America and helped significantly improve sales and profitability for Z-Tec’s unique printing solutions.

Firstbase listened to my unique situation and then delivered concepts that worked. Their approach was simple but they dove into the project with a full understanding of what the end-goal was. And boy did they deliver! I’m very excited about the new website, the design is modern, elegant, and functional. It does everything I wanted it to do.

Andrew Small North of 49 Naturals
Within 4 weeks from the launch of the inside sales activities we have quoted to qualified potential buyers over $8 million dollars and received our first order for a half million dollar project.

Frank Hay NOMADIC™
A year ago I had the great opportunity to find out about Firstbase Services and what they could do for my small business. I was at a crossroad as to how to grow my business effectively so I decided to take the leap and have them formulate a plan to rebrand my product and give my company a chance to grow. Well, using Firtsbase turned out to be the best decision I ever made!

Katherine Geiger Fraser Valley Gourmet
In the last 3 years, we have turned our 500k business into a 5M business it has been a ton of hard work, but it is starting to pay dividends. We also opened another company to specialize in renovations. Just want you to know we do appreciate the research and work you put into our company.

Stefan Dahlen S&D Siding

Z-Tec Automation Systems